As children’s ministry leaders, we often find ourselves speaking to children and adults alike, whether it is in a large group setting, small group, or individually. While each setting and audience can vastly alter the way we communicate, there are general principles that communicators should apply to any situation. In this short 10 minute video, Julian Treasure (founder and chairman of The Sound Agency) gives insight on how we can better communicate to help keep our audience’s attention, in any context.

What was your takeaway from this video? Which idea do you need implement most? Leave your thoughts in the comments!

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GJ Farmer is a husband, a dad, the founder of, and is the Children’s Pastor at First Baptist Church in Somerset, Kentucky. He has completed a Bachelor’s degree in Church Ministries and a Master’s degree in Children’s Ministry. He has also been fortunate to lead and teach groups at children’s ministry conferences and to have had some of his writing published. Apart from working with kids, he enjoys reading, performing magic tricks, playing video games, and University of Kentucky basketball.